"Beyond the newsletter: concrete guidelines and innovative ideas for effective promotion"
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Issue Date
2004-05
Authors
Wallace, Karen L.
Keywords
Libraries--Public relations , Libraries--Marketing , Advertising--Libraries , Library services , Public services (Libraries) , Libraries , Librarians
Description
Karen L. Wallace is a professor of librarianship and Circulation/Reference Library in the Opperman Law Library at Drake University. She can be contacted at karen.wallace@drake.edu