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Zimpleman College of Business
Drake Management Review
Garage Wine Company: The Case for Authenticity as a Marker for Luxury Market Success
Garage Wine Company: The Case for Authenticity as a Marker for Luxury Market Success
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Files
DMR111206V.pdf
(133.53 KB)
Issue Date
2021-10
Authors
Hernandez, Alejandro
Full item page
Keywords
Entrepreneurship
,
Marketing
,
Strategic Management
Description
6 pages
URI
https://escholarshare.drake.edu/handle/2092/2243
DOI
Collections
Drake Management Review
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