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"Why we don't really know what statistical significance means: Implications for educators"

Hubbard, Raymond; Armstrong, J. Scott (Sage, 2006-09-15)

In marketing journals and market research textbooks, two concepts of statistical significance - p values and α levels - are commonly mixed together. This is unfortunate because they each have completely different ...

"Construct validity and other issues pertaining to 'The impact of research designs on R_ in linear regression models: An exploratory meta-analysis'"

Hubbard, Raymond (University of South Australia, Mawson Lakes Campus, 1997)

Introduction:I initially commented on Heribert Reisinger's (1997) paper, "The impact of research designs on R2 in linear regression models: An exploratory meta-analysis," in a double-blind review context. Some of my ...