"Phonathon: Who Gives? Who Gives More?"

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dc.contributor.author Ripper, Julie M.
dc.contributor.author Krantz, Steve
dc.contributor.author Deems, Terri
dc.date.accessioned 2007-04-17T19:43:14Z
dc.date.available 2007-04-17T19:43:14Z
dc.date.issued 2007-04-17T19:43:14Z
dc.identifier.uri http://hdl.handle.net/2092/534
dc.description Julie M. Ripper is the former Director of Annual Fund at Drake University, and can be contacted at jmripper@att.net. Steve Krantz, Ph.D., is an Associate Professor in the School of Nursing at the University of Missouri in Kansas City. Terri Deems is an Adjunct Faculty member in the School of Education at Drake University. en
dc.description.abstract Because of the necessity for fundrasiers to solicit constituents in order to raise the most funds as effectively as possible, this research takes a look at the phonathon program at a Drake University, a small Midwestern University. The purpose of this study was to identify the predictors for the probability of securing a gift and the gift size in response to a call. Five core recommendations were made to improve the efficiency of the phonathon program. Future research is needed to determine whether these findings remain true over time or how these results compare to other fundraising methods. en
dc.format.extent 78153 bytes
dc.format.mimetype application/pdf
dc.language.iso en_US
dc.subject Philanthropy en
dc.subject Phonathon en
dc.subject Giving en
dc.subject Annual fund en
dc.subject Donations en
dc.subject Donors en
dc.subject Alumni en
dc.subject Contributions en
dc.title "Phonathon: Who Gives? Who Gives More?" en
dc.type Article en


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