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Zimpleman College of Business
Drake Management Review
Customized Pricing: Win-Win or End Run?
Customized Pricing: Win-Win or End Run?
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Files
DMR010204R.pdf
(216.12 KB)
Issue Date
2012-04
Authors
Obermiller, Carl
Arnesen, David
Cohen, Marc
Full item page
Keywords
Marketing
Description
URI
http://hdl.handle.net/2092/2008
DOI
Collections
Drake Management Review
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